Eye-catching Projecting Signs Call All Diners

When the Primecast Advertising Inc. team (Grafton, Wisconsin) received orders for restaurant signage, they called Signs By Benchmark. Having worked together on previous projects, the two companies got to work creating the perfect lightweight, projecting signage that would call the hungry.  

Tom Lubner of Primecast Advertising met with his customers to determine lettering fonts to match those used in each restaurant’s literature, including menus. He then designed the signs and arranged for the manufacture of appropriate Gemini letters that were shipped to Signs By Benchmark for installation. This allowed the Primecast team to immediately install both signs upon their arrival.

Measuring 76 1/2″ wide x 46″ high x 10 1/2″ deep, the Judi’s Place sign was created from cellular plastic surrounding an internal metal framework to support mounting to the building face. Featuring a three-color acrylic stucco finish and Gemini letters, the sign proclaims the warm appeal of “Home Cooking.” 

The sign created for the PJ Piper Pancake House features a two-color acrylic stucco finish. Also constructed from cellular plastic around an interior metal framework, this 72″ wide x 40″ high x 10″ deep projecting sign with Gemini letters has no problem calling the community to breakfast.

According to Lubner, installation of both signs was an easy job.

“It works out very well when the sign manufacturer meets the exact measurements we send for mounting holes,” said Lubner. “Signs By Benchmark meets those precise measurements every time.”

Working with flexible cellular plastic allows Signs By Benchmark’s creative team to CNC-cut and hand-sculpt products that aren’t easily manufactured from traditional mediums. Every sign or sign component such as bases, pole covers and sign tops are completely encapsulated in Signs By Benchmark’s signature hardcoat for long-lasting strength and durability.

While Signs By Benchmark specializes in the creation of custom exterior and interior signage, it also offers a line of standard model exterior signs that may be created as designed or customized to suit specific needs. 

Give the team at Signs By Benchmark a call at 800-658-3444 to discuss high quality lightweight, durable signage for your customers.  

To view photos of some Signs By Benchmark signs and sign accent components (bases, pole covers and tops), click here.

To read, download or print Signs By Benchmark brochures, click here.

Click here to view videos displaying how Signs By Benchmark products are created.

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